If you can’t make a business decision fast, you’re in trouble.
Your business is a moving target.
And everyday you make TONS of decisions that affect your business growth & profitability – there’s no time to waffle.
(I spoke at the University of Minnesota Entrepreneurship Club and one budding entrepreneur was struggling with what to eat—spending up to a WHOLE hour a day on this decision. If you’re stuck on turkey or ham for lunch, WOW.)
Here’s how I make decisions. Fast.
SUBMIT. DEAL. OR LEAVE.
SUBMIT. Surrender fully and completely – enjoy every aspect and every minute of it. Bathe in the glory of submission.
DEAL. If you’re willing to accept part of the deal but want to change something – negotiate.
(Remember this post? “You Don’t Get What You Deserve, You Get What You Negotiate.”
LEAVE. Take the plunge. Pay the money. Fire the employee. Whatever it is. Be done with it.
Now, I’m not into rash decisions – you can give yourself 24 hours to think about it.
But cap the time you spend mulling it over. Twenty-four hours is plenty – then you have to act. Because when things sit still, they get moldy. You want your business to be a flowing river – not a furry, scummy pond.
So be BOLD. Not MOLD.