The Daily Whip - Business Advice For Bold Women
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Do You Know These Foxes? (They Make My Life Easier.)

 

Wanna know what 3 foxes make my business easier?

And get a saucy sales tip that’ll fire up your enthusiasm about selling?

Then keep reading, Sugar Bear :)

Selling isn’t about pushing your work in people’s faces.

It isn’t about ‘tactics’ or ‘metrics’ or ‘upselling’.

Selling is about how you help someone with a problem that drives them NUTS.

Or as my super-smart client Susan Burns, says …

“Selling isn’t about selling. It’s about making someone’s life easier.”

That’s right.

Check it.

She does it all. And knows it all. Not once has she said to me, “Erika, I don’t know how to do this.”

Every wish, every command, every desire. Done. And done. Alison makes my weblife easier.

I email her my issue, and within a few days, Elle emails me back with an in-depth recording (usually 15-20 minutes) giving me ideas about what’s going on with me cosmically, how to shift, and action steps to take.

With Elle’s help, I’ve broken layers of unhealthy patterns I was not able to see on my own. Elle makes my life easier by helping me be more self-expressed.

I’ve succeeded in every area of my business except on Instagram. I’ve written a best-selling book loved by fans around the world. I’ve developed a killer business model that I adore. I never feel like I’m working (except when I’m doing official paperwork kinda stuff).

But now? I’m O.B.S.E.S.S.E.D. with Instagram.

Agustina’s helped me figure out how to take fun-photos without having to hire a professional photographer. How to gain the right kinds of followers on Instagram. And how to give my IG followers a similar experience that my clients have..

(I still have a long way to go on IG, but now I have a FUN plan. And an amazing coach to get me there.)

When you help someone solve a problem that drives them NUTS, you’ll never feel like you’re being pushy or salesy.

And all you have to do is say to yourself:

‘Selling isn’t about selling. It’s about making someone’s life easier.’

Repeat as needed, Superstar.

XXXO

 

 

 

P.S What are you selling? I’d love to know. Maybe it will make my life easier…

 

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Transactional Selling vs. Transformational Selling (Or Who Wants To Sell Hot Dogs?)
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