Erika Lyremark : Glamorous Business Guidance on Sales, Marketing & Money

MARK’D Women

A business accelerator that will help you consistently & reliably market and sell your products and services.

By getting your marketing, promotional, and sales strategy so dialed in that you OWN your universe (the way Gaga owns the stage). Better yet, we make it MORE FUN than you ever imagined.



MARK’D Women…

Get more love from their followers, fans, and subscribers.

Turn more of that engagement into cold, hard cash.

Fall in love with doing business.

And feel the thrill of knowing they’ve MASTERED their game, baby.

And the best part is: a MARK’D Woman doesn’t just meet her revenue goals — she meets her POTENTIAL.

Top-shelf marketing, sales, and promotion created and executed with YOUR voice, YOUR values, and YOUR vision.

Smart, sizzling, rock-solid MASTERY of your business game.

In MARK’D Women, you’ll discover how to grow your community and increase your cash flow, AND do it in a way that’s as unique as you are.

I’ll take you through my unique sales & marketing model for BOLD women to help you choose and execute marketing, promotion, and sales activities that fit you like a custom-cut red carpet ensemble.

No “one size fits all” formula, blueprint, or system. (How could ONE system work for everyone?)

No icky transactional feel to the sales process. (I will NEVER tell you to “get the sale at all costs.”)

No waking up every morning wondering, “What should I do to get customers?” (You’ll have a plan — and you’ll WORK the plan.)

This isn’t rocket science.

ALL business growth strategies are simple.

YOUR best strategies are unique to you, though.

And I’ll pull them out of you expertly.

I’ll be your secret weapon, baby.

You’ll achieve your sales goals like never before.

You’ll be so insanely masterful at business you’ll hardly remember the YOU who was ever confused, lost, or stuck at it.

You’ll have SO much fun that you’ll wake up actually EXCITED about working your plan.

Cut the fluff.

Fine tune your focus.

Create content with confidence.




MARK’D Women isn’t open for public registration.

It’s only available to women who have completed TripleXpert.




‘Erika is like ANNA WINTOUR – except for business. Inspiring. Immaculate Insights. Opulent Opinions. Amazing Taste. Drive & Vision! What she says resonates so much I take that as the final word (like Anna Wintour)!’

With most people who I look to for their opinions, I take their reactions & advice with a grain of salt, glean from it little tidbits that resonate, ditching others- but with Erika, what she say resonates so much I take that as the final word.

Since I joined MARK’D Women, I’ve …

// Streamlined my business

// Launched my program MirrorBrand (and it sold out!)

// Spoke on a stage of over 1000 people in Las Vegas (despite struggling with a lifetime of stage fright)

And I’m in the process of preparing my business to be able to be a new mom.

How’d I manage to get all of this done?

I’ll let her tell you.

MARK’D Women has been instrumental in giving me the cojones, the laser focus, and the momentum to have gotten to the point in my business where I FINALLY feel clear, comfortable, and confident in my direction … poised and ready for whatever may come next. I owe so much of that to Erika- who is so generous with her time, energy, sage advice – and when needed … a swift kick in the a$$.’

– Sarah Ashman, Creative Director & Style Maker


‘MARK’D Women is for women who are centered and ambitious self-starters, yet are tired of treading water out in the open ocean all alone.

They’re ALSO tired of being promised the world by coaches and programs, only to end up being another expensive face in a crowd.

I’ve been continuously surprised by how engaged the group is, and how eager Erika and the other women are to support each other, help each other, and call each other out with love. It’s a community really unlike any other, so if you want to achieve things in your business, your self-development, or just hang out with some seriously badass chicks… get MARK’D.

Getting MARK’D has helped me stop giving away so much of myself for free.

Doing anything anyone asked of me, anytime they asked, was how I started my business. But even now with a waiting list 60+ days long and piles of work on my plate, I STILL find myself pushing and stretching and trying to help every friend or acquaintance who reaches out for advice, a hug, or some form of my energy.

Erika’s taught me that I’m actually doing them – and me – a disservice by spreading myself so thin. I’ve become more protective of my energy and intelligence, and can now put more time and creativity into creating products and giving life to ideas that will eventually help all of the people emailing me with shy requests for advice and tiny projects.

“Learning to say no,” I recognized, is as much about self-love as it is about boundaries. I no longer feel guilty when I have to turn someone away, or turn down an opportunity that would further someone else’s business, but not mine.

Having boundaries – the strength to say no – is about having the courage to decide, with finality, what’s good for me. No, “Maybe later.” No, “I’m busy right now.” I can just say “No, sorry!” and feel strong and good and positive about it. Turns out when I do that, the world doesn’t actually implode on itself, and people can find the help they need elsewhere. Who knew?

If you wanna get shit done like you never have before…

If you want to integrate business development with personal development in a way that’s real, instead of unicorn feel-good fairy rainbows …

If you have big ideas, and want to participate in a community where women take action on their dreams everyday…

… Then you need to get MARK’D, boo.

– Hillary Weiss, Copywriter, Ghostwriter, Writing Coach


‘MARK’D  Women forced me to be proactive in my business, instead of running around like a lunatic meeting never-ending client deadlines.

It also helped me:

  • Quit my secure, full-time job

  • Build a wait-list-only conversion copy-writing business

  • Create and launch a membership group for copywriters and are on track to have a 7-figure year

  • Launch a copy-writer only Facebook group with 11,000+ members

  • Launch a yearly-in-person event in NYC & San Diego

  • Launch a popular podcast

As someone who gives my all to my client work, MARK’D Women helped me own my weaknesses and strengths … and finally step into the role as a CEO of my business, not just a freelancer for hire.

Erika is like Seth Godin, only with great hair and a mad sense of style.

She observes. She notices. And she turns her one-of-a-kind views on business into entertaining stories and actionable insights her clients can actually apply in their day-to-day.

When you enter Erika’s orbit, you immediately feel heard, seen, and valued. And that feeling never goes away. Once you enter the inner circle, you’re IN for life.’

-Kira Hug, Conversion Copywriter


Erika gave me a process, personally reviewed my framework, told me what I needed to fix, and I launched Conversion Design School™ a month after finishing my product brief, generating $7416 in sales during my first launch. 

In 9 months of working with her, I’ve added 2 new offers to my business model, tripled my list size, and completely unleveled my business, and most importantly how I see myself. To have someone with her savvy, expertise and experience in my back pocket when I need their support is priceless. 

It sounds cheesy, but it feels like Erika’s the sister I go to when I need help, and she can solve any problem I throw at her. I would not be where I was now if it wasn’t for her support and belief in me. For real. The Voxer + email access in MARK’D Women is priceless (she actually replies!), and hiring her was one of the best decisions I made in 2019

Run. Don’t walk, if you’re considering hiring Erika. Tell her I sent you. 

– Melissa Burkheimer, Sales Page + Conversion Designer, + Founder of Conversion Design School™ at Melissa Burkheimer Studios


‘I came for the whippings and accountability. I stayed because of the community Erika’s created.

Before MARK’D Women, I never committed to any project that moved my business forward. I haphazardly skipped from project to project and suffered from shiny object syndrome. For four years, I took on client work, put my head down, and focused on them instead of me.

I was working to live, not living to work. I had no passion or drive. Nothing inspired me. I fell out of love with Inkwell Copy. And that’s not how you build a brand.

In the short, few months I’ve been in MARK’D Women, I’ve built a new brand – Grumpy Grammarian, one that I’m passionately in love with. I’ve shifted the way I look at entrepreneurship. I take action with intention. I set goals and achieve them without burying my head in client work to avoid them or facing burnout.

And that’s how you build a brand.

MARK’D Women is for women who are sick and tired of being stuck in a business rut. It’s for ladies who know they have what it takes to succeed, but are held back by their own insecurities and inaction.

Our community is a supportive and helpful place where ladies can build lasting relationships with each other and keeping each other accountable. MARK’D Women is not for the woman who sits and waits for success to find her, but the woman driven to discover her own success.’

– Autumn Tompkins, Copy Editor, The Grumpy Grammarian


‘I owe my confidence and definitive point of view as a Podcast Advocate, pundit, and podcast mentor zeroing in on having conversations that shift the cultural norm directly to working with Erika and her masterful weaving of story, teachings and action taking.

MARK’D Women has provided me with the accountability and inspiration to keep going because this journey is not a short one (and it requires taking small deliberate actions every day).

It’s the investment that catapulted me to who I am now as a thought leader in podcasting – championing women’s voices with a heavy emphasis in diversity and challenging outmoded cultural dynamics.’

– Elsie Escobar, Co-Host – She Podcasts, Podcasting Specialist, Advocate & Pundit


‘I knew working with Erika Lyremark in MARK’D Women would help me get centered and connected with my feminine power so I could use it to grow my businesses and non-profit in a non-frazzled, non-work-aholic, super-focused-empowered and intuition-lead way, which she definitely has!

And what I didn’t expect was that I would also made great connections with the other women in MARK’D.

I’ve featured several of them in my membership communities as guest experts, have learned new things from them, made new friends (can’t have enough business besties!), and have done business with some of them.

And I love listening to Erika’s Monday morning sermonettes.’

– Heidi DeCoux, Founder CSM Talent, Adventurer. Entrepreneur. Humanitarian


‘Erika’s the right combination of leader & friend, visionary & cheerleader.

She charges forward with business & ideas so fast there are flames coming from her stilettos – but cares enough to leave no woman behind. And even better? She inspires trust & creative thinking in the MARK’D women.

I joined MARK’D Women for the intentionality, because I always prioritise client work over my own work. And that means my business was stuck in a rut without much focus. I was producing great work, had very happy clients but was heading for total burn out.

In MARK’D, you work on your business, not on additional homework. The focus that Erika makes you put on yourself and your business (and more specifically the intentions behind your business) has helped me clear away all the excuses I have been making for not stepping into my true passion work. In the months that I have been part of MARK’D Women I have found my mission in life. I have also brought this intent into my design business

Erika leads by example and each week takes us on a journey that makes you dig deep and go where most of us have never dare go in our minds. She challenges, coaxes and cheerleads but also cracks her whip loud and clear when it’s needed. There is nothing like a business whipping from Erika to make you jump the hell out of your own way quick smart!

Erika gives her absolute all to her MARK’D fancy ladies (I have never come across anyone who cares as much as she does) and her leadership skills are extraordinary. She is leading a group of passionate, talented and brilliant ladies to achieve their wildest dreams and she leaves no woman behind! The support from everyone in the group is like no other and as well as being good for business I have made some very special life long friendships as well.

Thanks entirely to Erika and MARK’D Women, my business is turning into something bigger and more impactful than I could EVER have imagined or achieved on my own. I cannot recommend joining MARK’D highly enough and I feel like I am a member of a secret private club full of women who are literally changing the world.

-Nicola Wise-Sturt, Creative Director, Mrs. Wise-Sturt


‘Erika has incredible business knowledge, plus a real and sincere interest in what each of us is up to. I love her enthusiasm and commitment to our success.

Erika also truly gets what I’m about. Working with her, I feel taken care of, encouraged, and appropriately “whipped” when needed. She’s made me 100% intentional in every area of my life and I love it. Intentionality lingers on my spirit like beautiful perfume.

You should get MARK’D if you’re ready for community. MARK’D women are supportive of each other while totally committed to their own success. We’re women who believe it can happen. We believe in ourselves, what we bring to the world, love the game of life, and are designing ours every single moment.’

– Karen Vago, Genetic Eating Expert, Nutritional Therapist, Coach


‘As a creator and business owner, I’ve never been a fan of “ideal client avatars” and it is safe to say I allow very few folks to influence my vision and creative process.

After listening to Erika on a podcast I thought, “She get’s it!”.  Her soul & business savvy combined with a palpable level of confidence reeled me in.

Since being catapulted into the world of Erika Lyremark and MARK’D Women, I’ve benefited exponentially. My creative confidence has exploded— I’ve learned how to channel my brilliance with tunnel vision and unshakeable confidence. My best and most important work has come forth under her guidance and input.

Better yet, since inviting Erika into my world, I’ve seen a consistent, sustainable flow of money, honey.

MARK’D Women is the ONLY business design & development resource I’d recommend to those looking to make their mark in the transformational (not transactional) economy. Erika consistently delivers a sweet n spicy blend of leading-edge business insights and focused initiatives that support continuous creativity and having a significant impact.’

– Sarah Nicotra


‘I swear by her guidance. Erika keeps me focused, grounded, and doesn’t put up with any of my favorite excuses.

She always takes the long view of my business and while she encourages me to experiment, she also manages to keep me out of shiny object syndrome.

Did she have me at stiletto? Naturally. And although I was skeptical at first–shouldn’t I be able to boss myself around?– I’m over that now. Way over.’

– Lela Davidson, Author, Blacklisted from the PTA & Creator of Portfolio


‘MARK’D Women helped me get intentional in my business – and that’s allowed me to experience a lot more calm & peace as I move forward in developing my multiple businesses.

I’ve …

  • Set up systems for every aspect of my business so it flows beautifully and I can work on not in the business.
  • Started working with sponsors and advertisers on my website, increasing value for my audience and my revenue.
  • Lined up my projects from potential to actual and working on my next book, and loving every minute.
  • Built an editorial calendar and optimised newsletter so communication feels flowing and delicious.
  • Achieved inbox 0 weekly and a fresh, restorative weekend.
  • Secured several high-profile interviews for my new book.

I also adore MARK’D Women because Erika provides a spiritual and psychological deep dive through the medium of business. Business is the lens, the vehicle and the pragmatic touchstone that keeps us moving forward. I’ve only ever experienced this in MARK’D.’

Grace Quantock, Wellness Expert, Founder of Grace Quantock Trailblazing Wellness & Healing Boxes


‘Erika’s a living library of amazing knowledge & perspective, possesses incredible resources – and when you ask her a question about your business she tailors her answers to fit your needs. 

The accountability in MARK’D Women is incredible. A constant lifeline, like having Erika on speed-dial. She holds space for you. Every week. Forever. Why wouldn’t you want to be a part of that?’

– Michelle Grewal, Strategic Business Planner & Girl About Town


‘MARK’D proves business development is inseparable from personal development. Every area that’s challenged me as a business owner has challenged me in my personal life.

Getting MARK’D also guides me into taking consistent action on a daily basis to make my vision a reality. It beats the heavy overwhelm and paralysis I used to suffer from.

MARK’D women are fierce, innovative, and focused on small steps that create big dividends. If this sounds like you, and you’re willing to honestly reflect, provide genuine feedback, and do the work, then come get MARK’D.

Erika’s system makes progress simple. She provides a playground that allows you to practice your content, test your ideas & shape them, and get detailed feedback. Erika will ensure you present no less than the best version of yourself to the world.

MARK’D is about reaching your highest potential. Not just in business – but in every area of life. Erika’s observant, accessible, and gets to the point. She pays attention to everything, sends personalized videos and voice memos for guidance and direction, and challenges you to transform who you are so it fits what you want to experience.’

– Pam Hay, Founder + Social Advocate For Change


‘I love working with Erika because she has my back and doesn’t pull any punches.

BUT she definitely pulls for me to succeed. Erika is genuine, whip smart and brilliantly intuitive.

She uses her unique combination of skills to guide me in finding confidence in my own. MARK’D Women is heads and shoulders above any other program I have tried.

Waaaay above. I am #grateful to work with her.’

– Susan Burns, Global Business Strategist & Attorney


‘I’m crossing my fingers hoping that all of you ladies in this cycle of TripleXpert shimmy on over to MARK’D Women so you can build your business with us – all under the masterful whippings of Erika!

TripleXpert was such a personally-fun and business-clarifying and brain-growing experience! And, to me, that’s because of the magically synergistic combination of Erika with all our members.

I don’t want it to end for you!

Since joining MARK’D Women in September 2016, I haven’t needed to go anywhere else other than Erika for coaching and business development and whatever other input I need.

(OK, I tried it once, at the beginning before I knew better and it was the WORST idea of my business life – never again! I’m here to stay.)

Worth every penny. Please join me there. Please?’

– Dr. Karen Shue, Neuropsychologist & Brain Mentor


‘I have been a part of Erika’s various programs since 2011 after starting my side gig doing executive coaching and facilitating immersive leadership retreats.

I knew I wanted to leave my full-time job, but as the primary income earner in my household, I wafted and wavered over letting go of a steady paycheck and health insurance.

I enrolled in MARK’D Women in May of 2016 with the goal of building my business enough to leave my job.

I knew I would need a ruthless accountability partner to get me where I wanted to go.

In the Fall of 2016 I finally took the leap to embark 100% on my own.

Two years later I can honestly say that MARK’D Women and Erika’s support, along with the constantly evolving tools in this program, were invaluable to me arriving where I am today:

: A full roster of clients with a steady stream of referrals.

: A full-time business manager and crack financial team to help me run my business seamlessly, multiply my efforts and show up as a professional for my clients.

: Quadruple business income. Erika pushed me to raise my rates, charge my worth and design my offerings with real value and customer results at the forefront.

: A new level of confidence in my ability to run a company and land engagements aligned with where I can make an impact in the world.

If you are an entrepreneur wanting to up your game, I highly recommend MARK’D Women.’

– Laura Gates, Executive Coach/Leadership Trainer, Gates Group LLC