Showing early entrepreneurial skills when she let her brother throw a pie in her face for $5, Erika Lyremark (Lira-Mark) wheeled and dealed her way through high-school, earned degrees in Apparel Design and Women Studies (with an emphasis on China Studies), spent 9 years swinging around a stripper pole, went on to co-create a multi-million dollar commercial real-estate investment company (of which she’s still a partner), and in 2009 launched The Daily Whip.

Erika documented her experiences in her best-selling book Think Like A Stripper, lauded by Dan Pink as “a smart and provocative read”, while Shark Tank’s Barbara Corcoran says “Erika will not only whip you into shape with her wit, humor, and no-nonsense advice, but show you how to bounce back from failure and become the confident sales superstar you’re meant to be.”

Running her business from an elegant (of course!) and secret location, Erika spends her leisure time…

Watching Gossip Girl,

Eating take-out with her hunky husband,

Admiring photos of Elo – her adorable adopted orangutan who lives in Indonesia.

And texting the Bugatti headquarters with suggestions on what to call the next generation of sports coupes. The Lyremark, of course.

She loves to donate to The Loveland Foundation, The Innocence Project, Red Apes, Union Gospel Mission, Unicef, The Humane Society, Kiva, Anti-Racism Daily, 15 Percent Pledge, and The Model Alliance.







Getting Seductively Simple / Pretty Pretty Podcast

Crafting A Business / The Art Life

Business Lessons From Stripping / The Get Paid Podcast

How To Use Your Point Of View To Design Your Services / The Design Business Show

The Red Carpet Dream With Erika Lyremark / The Copy Club

Why Popping Personality into Your Copy Consistently Closes More Sales / The Copy Chat 1.0

Why You Can Kiss Your Sales Page Goodbye! / The Copy Chat 2.0

Get Product Confidence With Erika Lyremark / Rebel Uprising Podcast

The Journey From Stripper To Self-Expressed Business Owner / Movement Makers

Moments Of Creative Daring / The Unmistakable Creative Podcast

The One About How To Sell Your Podcast / She Podcasts

How To Shake Up Your Industry / Natalie Lussier

Erika Lyremark, Ex-Stripper Talk About The Power Of Taking Action / Entrepreneur On Fire




Erika knows what’s up when it comes to running a successful business and she doesn’t hold back on sharing her hard-earned secrets.

She makes reading fun with her impeccably researched articles sprinkled with a dash of humor. Skip the boring textbooks and learn from Erika instead — I promise, it will be much more engaging!”

– Shauna Haider, Creative Director, We Are Branch



‘Erika doesn’t just have a gift for business.  

She has an insane knack for looking at your business and your gifts, and knowing what you need to do with it all. And, of course, she’s famous for getting you to follow through.

Plus, she’s the kind of person who’ll think of an idea for you and jump on the phone to tell you. Who’s that generous, and who still uses the phone?’

– Laura Belgray, Founder of Talking Shrimp & Co-creator of The Copy Cure



‘The truth about Ms. Lyremark: this woman eats, sleeps and breathes BUSINESS.

She can’t step into a salon, restaurant, or post office without insta-cataloging 17 ways the biz could be stronger, more irresistible, more elegant – and her instincts are impeccable. 

Better still: She genuinely LOVES her clients – with fierce pick-you-up-by-the-scruff-of-your-neck-cuz-it’s-good-for-you devotion.’

– Alexandra Franzen, Author, 50 Ways to Say You’re Awesome



‘Erika whips your business when you need it most.

– Aycee Brown, Psychic Channel, Spiritual Guide, and Founder of Goodnight Darling Co.



‘Erika is actually a f*cking genius.’ 

– Paul Jarvis, Author, Company Of One



‘Planning a retreat? Hosting a summit? You need Erika Lyremark.

After having her be part of The Copy Chat, I asked the 4,000+ listeners to share their favorite speaker from the series. The winner? Erika, of course. She makes every single tip feel so doable and brings her personality to everything she does. You can’t help but hang on her every word.’

– Marissa Corcoran, Copy Expert & Creator of The Copy Chat 



“I’ve never heard a business coach or marketing strategist speak about business in a way that Erika does. My heart responds to it and her ideas excite me.”

– Grace Gordan, Actress, Activist, Art Model & Host of THE ART LIFE Podcast



‘Erika is the only person I trust with my business – and my life.

She’s able to go deeper and behind all of the six figure bullshit you hear on the internet and get to what’s real and true for you and what you really need. No matter if you’re struggling to get by or a six-figure entrepreneur ready to expand and go bigger, Erika can help you get there.’

– Shenee Howard, Writer & Business Strategist




‘Erika is absolutely fearless when it comes to money. Having it, creating it, and letting it flow.

On stage at Spark & Hustle, Erika energized the crowd with her whip-sharp observations and no-bull attitude, all wrapped into her seemingly endless supply of hilarious stories. If you want to ditch your money anxiety and forge a healthy relationship with your financial worth, Erika can help you with her street smarts and a huge dose of compassion.’

– Tory Johnson, #1 NY Times Bestseller of The Shift



‘There’s something about Ms. Lyremark that puts me in action so fast that it even makes MY head spin.

Before Erika: I always thought of myself as pushing to do better, always striving … and always challenging myself, but the second I entered her world, I realized I was only flying my flag at half mast.

It’s like she sees something that I can do and then pushes me to figure it out.’

– Anne Samoilov, Business Launch Strategist



‘I’m not much for going along with the crowd. I prefer to figure things out by myself and I eschew most of the ‘popular’ wisdom.

But I made an exception a few years back when my dreams of turning over a new professional leaf just couldn’t be put to rest any longer… and EVERYONE was raving about Erika.

How great can she be? I wondered. One call with her revealed the answer.

I knew instantly I had stumbled upon a rare talent: someone who could not only see my (and others’) brilliance but could draw it out AND somehow get me excited about being in action, without the associated fear.

I’d swear by my firstborn son that she sprinkles magic fairy dust in the air before getting on the line with her clients and students. You just can’t be in Erika’s presence and NOT make tons of progress in your business.

Within months of meeting her, I was able to transition from a 20+ year career plus a ‘side hustle’… to turning that ‘side hustle’ into a lucrative full-time business that has sustained me ever since. NO ONE else had been able to help me do that—not even the big name guru types I’d worked with before.’

– Helen Hunter Mackenzie, CEO, Hunter Mackenzie Group



‘Erika has the charisma of a Superstar. The smarts of a Mogul. The instincts of a Maverick.

Lyremark Magic should be experienced first-hand. If you feel drawn to work with her, listen to that voice. I did, and it was one of the very best business decisions I have ever made.’

– Victoria Prozan, Creative Power Coach



‘Erika has an intuitive mensa-like grasp of business.

And coming from a corporate background (Chanel and Tiffany), I wanted to work with someone who understands what it takes to succeed, in a creative and compassionate way. She’s been a successful business owner and a born entrepreneur, so working with Erika was both inspiring and empowering.

– Holli Thompson, Author, Discover Your Nutritional Style, CHHC, CNHP