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ERIKA LYREMARK

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I knew I was meant to be an entrepreneur (or a circus performer) when I let my brother throw a pie in my face for $5––then started my first business at the age of seven when I talked my Mom into paying me to memorize Bible verses. Wheeling & dealing my way through high-school (staking my independence by moving into my own bachelorette pad before I even graduated), I went on to earn degrees in Apparel Design and Women Studies (with an emphasis on China Studies), spent 9 years swinging around a stripper pole, and went on to co-create a commercial real-estate investment company in 2001 and a personal branding & business coaching consultancy in 2005 and have worked with thousands of clients.

I documented my experiences in my book Think Like A Stripper, lauded by Dan Pink as “a smart and provocative read”, while Shark Tank’s Barbara Corcoran says “Erika will not only whip you into shape with her wit, humor, and no-nonsense advice, but show you how to bounce back from failure and become the confident sales superstar you’re meant to be.”

I spend my leisure time…

Watching reruns of the original Gossip Girl,

Going out to dinner with my hunky husband,

Admiring photos of Elo – my adopted orangutan who lives in Indonesia.

Texting the Bugatti headquarters with suggestions on what to call the next generation of sports coupes. The Lyremark, of course.

XXXO