Spend 60 minutes with me and I’ll help you design a winning product or service that sells, reliably and repeatedly.

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Your industry is cluttered & saturated. It’s true.

But QUALITY is rare. And CONFIDENCE? It’s virtually nonexistent.

If you genuinely make an impact on someone’s life & transform it for the better, they will be your red-carpet ambassador for LIFE.

They will buy your products & beg for more, season after season.

They will brag about how they “discovered” you, over Sunday brunch & mimosas.

They will write about you, Instagram about you, fly halfway across the country to meet you.

And your legion of eager enthusiasts?

It all starts with one thing:

TRIPLEXPERT

X – Your POV

X – Your Personality

X – Your Product (Or Service)

‘In my 10 years of being a master life coach, Erika’s one of the few people I’ve allowed to French Kiss my Business. And this is why I turned to her TripleXpert to help me create Charm The Room, a program that helps women feel more connected, confident, and captivating in any social situation. Since launching the Charm the Room in 2018, over 1,500 women have been through the program with stunning results. TripleXpert is not just another feel-good business development program. Erika makes sure that your product delivers results. I’m living proof of that.’

– Tonya Leigh, Founder, School Of Self-Image

HOW IT WORKS

STEP 1—Go through the TripleXpert Design System

Two hours of audio, transcripts, and thought-provoking questions designed to help you:

– Create a simple, yet elegant product (or service) that virtually sells itself

– Zero in and serve those people who are dying for what you offer

– Sharpen & elevate your POVs & USPs

– Infuse your product or service with your voice, your values & your unmistakable edge

– Give the world a taste of your genius––and create a fever of anticipation

– Cultivate unshakable belief & trust in your work––by tracking results & raking in testimonials

– Craft offerings that matter––today, tomorrow, forever

‘It would be impossible to overstate how much Erika’s sharp insights and coaching have helped me. During one call she helped me create my signature offer, The Exceptionelle CMO—a move which took me from hustling for $300 sales to having more than $11,000 of (easy) retainer income. That kind of revenue stability and income growth has been life changing. Erika’s ideas and marketing acumen are stunningly simple and amazingly effective. Working with her has had a better ROI than I could have ever imagined.’

– Hunter Niland Welling, Marketing Consultant for Luxury Service-Based Brands

STEP 2—Fill out the TripleXpert product design brief

Your product design brief will help you:

– Artfully overcome objections so you can close the deal at pitch meetings

– Expertly promote your product or service on podcasts & interviews in a way that doesn’t sound salesy

– Masterfully talk about the results you get for your customers in sales conversations (which guarantees a higher-close rate)

– Develop competitive promotional strategies that outshine, out-create, and outplay your competition

– Write clear, compelling, and competitive sales pages

– Craft comprehensive marketing plans that convert––instead of posting and praying.

And give you solid direction on where to take your product or service––for the life of your business.

‘Within 3 months, the return on my TripleXpert investment was exactly 490%. For years I’d been dreaming about creating a high-end certification program where I would teach and mentor copywriters, designers, photographers, and other creatives in how to develop and curate personality-based brands. I just didn’t know if it was possible to duplicate my 18+ years of agency and industry experience with brands like Madonna, Aerin Lauder, Melanie Duncan, Kira Hug, and The Author Incubator into a cohesive program that would get results for my mentees. That is until I did Erika Lyremark’s TripleXpert. She helped me take my giant list of ideas, whittle them down to the essentials, and develop a 9-month curriculum where I know my students will soar. Better yet, I’m not just mentoring them in brand development and creative direction, I’m giving them additional tools and strategies that they can then go and implement in their own businesses to raise their prices and make a name for themselves. Erika is a mastermind when it comes to taking a complicated idea and making it marketable and salable. I filled the MirrorBrand Certification Program in one week with no sales page, no pitches, and no public announcements. TripleXpert is definitely not for everyone. But if you have a burning desire to create a stand out product or service that you can scale, I highly recommend you work with Erika.’

– Sarah Ashman, Creative Director & Style Maker

STEP 3––-Meet me for a 60-minute strategy session

Arrive at our 60-minute session with a draft of your TripleXpert product design brief.

The pre-work you’ve done is just 10% of the magic—the other 90% happens in our session.

During our session, I’ll review your work with a sharp editorial eye to make sure your product or service is:

Well-designed and luxurious
Gets your customers’ results
Creates long-lasting impact
Packed with your personality
Created for your perfect people

I’ll give you my very best ideas. Ultra-Flattering. Competition-crushing.

I’ll be brutally honest so you don’t put out a terrible product or service.

I’ll help you build your sparkly personality into your product or service so that selling & marketing is a fun adventure.

Together, we’ll create a winning product or service that sells, reliably and repeatedly.

Then after our session, I’ll send you a recording.

Note that after the 60-minute session, no further support is provided. The TripleXpert Design System is built to stand on its own, giving you the tools to independently design any product or service for the life of your business.

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TripleXpert is a personalized experience where you have access to my brain, heart, time, and energy. I create customized solutions for you based on my 25+ years experience of building successful businesses (and generating millions of dollars in sales).

I also tailor my strategies to your unique needs and ideas to help create your own perfect product or service. Packed with your personality. Designed for your perfect people.

Refund Policy

There are no refunds. If you have questions about TripleXpert, email me or DM me on Insta.

‘TripleXpert had a profound impact on my life. I feel more aligned with my mission, vision, values and purpose than ever. Before, I was known as a revenue strategist and business model designer…which, although respectable, didn’t fully capture the essence of my capabilities. Through TripleXpert, I was able to niche down and embrace the opportunity to own the space of helping female small business owners scale with subscriptions.’

—Kadena Tate, Subscription-Business Designer, 50 Shades Of Paid

‘Within 3 months, the return on my TripleXpert investment was exactly 490%. For years I’d been dreaming about creating a high-end certification program where I would teach and mentor copywriters, designers, photographers, and other creatives in how to develop and curate personality-based brands. I just didn’t know if it was possible to duplicate my 18+ years of agency and industry experience with brands like Madonna, Aerin Lauder, Melanie Duncan, Kira Hug, and The Author Incubator into a cohesive program that would get results for my mentees. That is until I did Erika Lyremark’s TripleXpert. She helped me take my giant list of ideas, whittle them down to the essentials, and develop a 9-month curriculum where I know my students will soar. Better yet, I’m not just mentoring them in brand development and creative direction, I’m giving them additional tools and strategies that they can then go and implement in their own businesses to raise their prices and make a name for themselves. Erika is a mastermind when it comes to taking a complicated idea and making it marketable and salable. I filled the MirrorBrand Certification Program in one week with no sales page, no pitches, and no public announcements. TripleXpert is definitely not for everyone. But if you have a burning desire to create a stand out product or service that you can scale, I highly recommend you work with Erika.’

– Sarah Ashman, Creative Director & Style Maker

‘Before TripleXpert, I was just posting + praying. And in the year since I completed TripleXpert, I have tripled my revenue. I don’t know how I ever did business before TripleXpert. And the truth is I knew I wanted to have more sales, but I don’t like being told what to do by other people (a driving force for being an entrepreneur for me) so the thought of hiring someone to help me strategize was distasteful. What I didn’t realize was that Erika doesn’t TELL you what to do – she leads you to your correct answers – unveiling what you need to do to make your business successful. She’s not your run-of-the-mill business advisor who dishes the same advice to everyone. She’s truly a master at seeing your genius and unfolding it for you and into a do-able plan.’

– Adeline Arjad Cook, CEO, Love Love Tennis

‘In my 10 years of being a master life coach, Erika’s one of the few people I’ve allowed to French Kiss my Business. And this is why I turned to her TripleXpert to help me create Charm The Room, a program that helps women feel more connected, confident, and captivating in any social situation. Since launching the Charm the Room in 2018, over 1,500 women have been through the program with stunning results. TripleXpert is not just another feel-good business development program. Erika makes sure that your product delivers results. I’m living proof of that.’

– Tonya Leigh, Founder, School Of Self-Image

‘Before TripleXpert, I packaged my business ideas based on what I was seeing others do. I had big ideas in need of consolidation and focus. I was flailing and hoping for the best. Erika helped me build a unique programme that’s built to last, Everyday Wonderland. Finally I have a sturdy business model and no longer have to start from scratch over and over again – as I’ve been doing for years. Without TripleXpert, there’s no way Everyday Wonderland would be as clear, simple, and purposeful as it is now. Erika helped me pare it down to the essentials: defining its unique strengths and leaving out what I felt like ’should’ be included just because I was seeing it done elsewhere. Now I feel confident when I talk about Everyday Wonderland and when I pitch it to potential members. TripleXpert is an experience as fun and high fashion as Erika’s Instagram exemplifies, with her superpower being high fashion business tailoring: spotting your unique strengths and ideas, and tailoring your business offering to that sweet success spot. TripleXpert’s strength is that it is utterly individual, with eyes on you and your business. Sign up for TripleXpert if you’re ready for clarity, focus, and confidence. Business doesn’t have to be as hard as you’re making it. The best part is, Erika demands that we have fun. Somehow, that’s where the best ideas lurk anyway.’

– Xandra Sunglim Burns, Everyday Wonderland

‘To be honest, I didn’t think I needed TripleXpert. I knew what I wanted to do. But I was a mess. Don’t do what I did. I wasted a ton of time & energy thinking I could do it on my own. Seriously consider THIS cycle of TripleXpert. It was an intense 3 weeks. Erika makes you think about your business in innovative ways that I had never heard about and holds you accountable to get the assignments done. It’s perfect for you if your mind is clouded with chaos and overwhelm and you feel stuck. Erika will get you on the right path to success in just THREE weeks.’

– Nadine Padro, Social Media Strategist & Digital Marketing Expert

‘TripleXpert is created in such a way where everything starts falling into place. I feel so confident in my product that it’s hard to explain. I’ve never felt this way about any of my services in all the years I’ve been in business. I now understand what she means about people not having sales problem…when you know your product to the core selling it becomes not only easy but super natural. I hadn’t even finished polishing my sales page and I sold 3 spots for my Instagram Obsession program. I will never ever create another product or service without doing TripleXpert. If you feel nudged to work with Erika, do it. I promise she’ll change your life forever.’

– Agustina Palacio, Founder, Instagram Obsession

‘Before TripleXpert, I had a million ideas for how I wanted to coach women to expand their influence and authority. A million ideas and one huge problem: I couldn’t get all my brilliant brain-children to play together. Now I have extreme confidence that my program, Portfolio, will help countless women build better businesses, meatier movements, and kickass careers. Because a world where more women lead is a better world indeed!’

– Lela Davidson, Author, Blacklisted from the PTA & Creator of Portfolio

‘It would be impossible to overstate how much Erika’s sharp insights and coaching have helped me. During one call she helped me create my signature offer, The Exceptionelle CMO—a move which took me from hustling for $300 sales to having more than $11,000 of (easy) retainer income. That kind of revenue stability and income growth has been life changing. Erika’s ideas and marketing acumen are stunningly simple and amazingly effective. Working with her has had a better ROI than I could have ever imagined.’

– Hunter Niland Welling, Marketing Consultant for Luxury Service-Based Brands

‘Because of Erika and TripleXpert, I uncovered what’s really holding me back—product confidence. I knew her program addressed this problem, but I didn’t actually think I’d work through it in such a short amount of time. Erika taught me to embrace something I already knew…not all copy editors are created equal. I’m the right choice because I make editing copy effortless. If I hadn’t signed up for TripleXpert, I’d still be second guessing myself. And Drool Worthy Copy? That would still just be a pipe dream.’

– Autumn Tompkins, The Grumpy Grammarian, Copy Editor

‘Before TripleXpert, I was frustrated and ready to “break up” with my business. But then, I did TripleXpert. Erika asked me exactly the right questions so I could look at my offerings with a fresh perspective. And then she helped me design my new program, You Are A Babe: A Monthly Membership to Lose Weight, Feel Good About Yourself, + Look Great In Photos. In the first week of launching & promoting You Are A Babe, I gained 20 new members and 10,000 new Instagram followers. The amount of reposts, interview opportunities, and shares of the program exploded.’

– Betty Jean Bell, CEO, BeingBadass, Body Confidence Model + Coach

‘Because of TripleXpert, I developed the 3 Word Rebellion Messaging Intensive into a simple product that delivered clear results to my clients. Now when I’m on sales calls people immediately get why they need the 3 Word Rebellion Messaging Intensive. What’s really amazing is they start selling themselves on it during the call. Sales are *finally* easy, quick, and fun. I have a product that I am freakishly excited about. I feel invigorated in my business. Most importantly, I’m making the difference I want to make in the world. Having Erika on your team seeing your genius helps you create something even better than you could dream up on your own. People will WANT it.’

– Dr. Michelle Mazur, CEO, Communication Rebel, Founder & Creator of the 3 Word Rebellion

‘Erika teaches product confidence as the core element that boosts sales. Her motto is: You don’t have a sales problem you have a product confidence problem. The day after my cycle of TripleXpert came to an end, I booked a new long term private client who is a delight to work with. And 11 days later another private client who is a pleasure to coach. (And my sales page wasn’t even up!). TripleXpert worked it’s magic with barely any marketing effort, just by giving me the inner certainty of the value of what I was offering in other words product confidence!’

– Karen Vago, Genetic Eating Expert

‘I was stuck with messaging, communicating value, and figuring out a sustainable business model that also fits my style. Erika gave me back my confidence–and my wings. She saw my powers and the potential of my offering, immediately: How needed it is, whom it will serve best, how to make it work. Her lessons are invaluable. Her advice unexpected. Her work ethic and communication style, unparalleled. Although she looks overpowering (whip n’all), in fact, she empowers YOU. (And she has great taste in pop culture.) For the first time, I experienced what a real co-creator and success partner feels like. I’ve never gotten this kind of support from anyone (online or off), and all that in the shortest amount of time, and in spite the worse time zone difference possible.’

– Monicka Clio Sakki, Creative Director | Brand Expert | Self-Expression Coach

‘Erika knows how to reel you in and focus exclusively on the present. And how your product is going to be successful moving forward. What surprised me most about TripleXpert was how after just a few group calls, the clarity that I got for my product was incredible. I was way overthinking. And Erika helped me find the TRUE PURPOSE of what this business model is and how to make it extremely successful.’

– Kendra Lambert, CEO, Kendra, INC.

TripleXpert? I wasn’t sure I needed to spend the extra money on another program … not to mention the time. But, it turned out to be the best investment I have made so far. Participating in TripleXpert helped me gain clarity and streamline my offerings. And, that was just the foundation for more to come. I have a plan that works, and the clarity shows in my revenue. Don’t wait. After you participate, you’ll wonder why you didn’t do it sooner. TripleXpert is a ray of sunshine on a cloudy day.

– Susan Burns, Lawyer & Founder, Small Business Legal School

‘In TripleXpert, Erika helped me leverage my years of experience into a teachable program called Marketing for Introverts. It’s simple, repurposable, and gives me clients results. Erika challenges you to go deep. Deep into the benefits of your services and to give you 100% product confidence. Without TripleXpert, I would have never been able to leverage my experience and turn it into my very own marketing framework, which is so simple and it gives me an even bigger ROI on my time, energy, and sanity investment.’

– Sandra Pilarczyk, Business Mentor for Introverts

‘Thanks to TripleXpert and Erika’s guidance, coaching and wisdom I have created the platform of my dreams and I’m so excited that I love working on my business every day. And THAT IS NOT SOMETHING I was accustomed to in the past.  She helped me find the confidence and right energy to intentionally create ShaktiBOMB. I’ve gone from dreaming about having sold out programs to making it a reality and I could not have done it without TripleXpert.  And it feels AMAZING!’

– Katie Kozlowski, Energy & Embodiment Coach