If you run a business, you need a POV.

I’ll show you how in this in-depth, no-fluff master class series.

Inside, you’ll learn how to:

– Build a POV into your products + services so people get what makes you different

– Use POVs to shape how you run your business (and make decisions faster)

– Say what you actually, your real POV, believe in your content and messaging—without watering it down

It’s free. It’s fantastic. And it will change how you show up.

Watch The POV Master Class.

“Erika doesn’t just have a gift for business. She has an insane knack for looking at your business and your gifts, and knowing what you need to do with it all. And, of course, she’s famous for getting you to follow through.” – Laura Belgray

 “A dose of Erika is like taking Viagra for your confidence.” – Nathalie Lussier

“I realized the truth about Ms. Lyremark: this woman eats, sleeps and breathes BUSINESS. She can’t step into a salon, restaurant, or post office without insta-cataloging 17 ways the biz could be stronger, more irresistible, more elegant – and her instincts are impeccable.” – Alexandra Franzen

“What Erika dishes out is the stuff that makes a woman’s soul tingle, because she pulls out your truth and pairs it with her impeccable business knowledge.” – Tonya Leigh

“Erika is like ANNA WINTOUR – except for business. Inspiring. Immaculate Insights. Opulent Opinions. Amazing Taste. Drive & Vision! What she says resonates so much I take that as the final word (like Anna Wintour)!” – Sarah Ashman